Devastatingly smart. Media savvy. Stupendously targeted.
Old school foundation with new school tactics. Whether IPTV, mobile or web 2.0, all markets are now in the midst of the next wave of the digital age. From blue chip companies to “way too early” for words start-ups, this team knows how to carry you to your market. Together, Jennifer Hicks and Alexandra Crabb lead a diverse and international team of media experts with decades of experience and relationships in the telecommunications, mobile and tech sectors including media, analysts, venture capitalists and bloggers throughout EMEA and North America. We treat each client as if they were our only client.
| Jennifer Hicks, Founder
Jennifer is a regular speaker, moderator and coach at e-Unlimited’s European Venture Summit, Benelux and Nordic Venture Forums as well as on the Marketing 2.0 for Start Ups topic matter. She is on the advisory board for Trender Research and Flowr and a partner with YasmoLive. |
Alexandra Crabb, Director, Media Relations & Social Media
Alex has a bachelor’s degree in public relations from Suffolk University and a master’s degree in Integrated Marketing Communication from Emerson College. |
As founder of the international communications agency ink Communications, Jennifer is a new world order PR warrior on the front edge of the changing communications landscape. Jennifer broke new ground with ink as a virtual agency pioneer, operating across borders to help clients from North America to EMEA to Asia Pacific translate their publicity efforts into a competitive advantage. Whether she’s blogging the highlights of the latest trade show, creating a strategic roadmap for a client to navigate market shifts, matchmaking for a seed round or illuminating the wilds of new techniques such as social media, Jennifer has made a name coaching start-ups on their communications and market strategies that help them find their own niche in the world. Her speciality is IPTV, mobile and web 2.0 companies.
Want your story out there? ink’s Director of Media Relations Alex Crabb is the one who lays it all out and convinces your media and analyst targets, as well as the online community, to listen carefully. Call it charm, call it black arts, we call it skill. She knows the right people and the right tools to match your story to their needs, leaving no one standing.Alexandra draws from her background in global marketing and public relations to build solid relationship and strategies for visibility. As the Director of Media Relations at ink Communications, she has carved out an expertise in mixing social media tools and new online media with traditional PR staples to create the most efficient, effective and results oriented communications program possible.